There is a world water crisis, but most Australians don’t know about it. Even if we do, sometimes it seems too hard to become part of the solution. What if all we had to do was make a choice?
To empower the everyday Australian to change the world through a simple choice within their everyday life.
We are a social enterprise that sells (the best) bottled water in Australia. 365 days a year, 7 days a week, 24 hours a day we fund clean water projects in developing nations. Every bottle sold provides at least one months worth of safe water to someone in need.
800 million people don’t have access to clean water while Australians spend $600 million on bottled water.
We are sure most of you would agree with us that bottled water is a bit silly. Why pay $2-$3 for something that we can all get from the tap for free? The thing is though, we like the convenience of water, a healthy alternative to soft drink, and so sometimes we are willing to pay for it.
That love of ‘convenience’ has created a $600 million dollar bottled water industry in Australia. We want to turn that love of ‘convenience’, as silly as it is, into making clean water convenient for people who still don’t have access to it.